4 Things You Absolutely, Positively Must Do Before Offering to Write a Guest Blog

Guest blogging on an established, successful blog is a great way to get your name out in front of an audience that already is devoted to your niche.

But before you create your first guest blog, you need to put spend some time with Research and Development (R&D). The more information you can collect before the guest blog creation process begins, the more value your blogs will have for you readers and the easier they will be to produce.

The niche you work with is determined by the type of products you promote. Most Internet marketers have multiple niches. This provides them to flexibility to maintain multiple marketing platforms simultaneously.

Within the niche you choose, there are going to be leading bloggers who are established and have a loyal following of devoted readers.

Host Blogger Criteria

Identify the optimal host bloggers for your guest blogs by searching for blogs with a lot of:

  • Subscribers
  • Page views
  • Niche-relevant comments
  • Social approval signals such as Facebook “Likes”, re-Tweets and Google+ +1’s

Look especially for high profile bloggers with reputations as being authorities or experts in their field. Guest posts on these blogs will provide backlinks to your web pages that will cause the Google search engine to rank your pages higher on the Search Engine Results Pages (SERPs) for your niche keywords.

Check to see if targeted host bloggers have any guest blogging guidelines that prohibit submissions or apply limitations on the type of content you can include.

Host Blogger Research

If you are satisfied that the blogger can give you access a large pool of high-target prospective customers, the next step is to familiarize yourself with their blog content.

You don’t have to spend a lot of time reading through every blog they’ve ever written. A sampling of their most popular blogs will be adequate to get a feel for their writing style.

Check to see if they archive their blogs according to category and make note of the category keywords they write about most frequently.

Identifying a Content Vacuum

Then try to identify a few topics within your niche that they have not written about before, have not covered fully or where there is an obvious need for more content development. If you are familiar with your niche, these topics will become quite evident.

Topics that have not been fully developed by your target blog host will become the focus for your guest blogs. You can improve your chances of having your guest blog offers accepted if you can offer your target host blog’s readers interesting, high-value content that they can use and that the host blogger has not fully explored.

In many cases, bloggers within your niche have avoided topics because they are not familiar with them or lack the expertise to write about them authoritatively. This can be helpful to you when approaching them with your guest blogging invitation because you can “sell” them on being able to provide content to their readers that they can’t provide themselves.

Developing Great Content Ahead of Time

Research the niche-related topics that you identified as not being previously covered by your host blog target in the same way you would research any other subject.

Use online searchers to learn more about your topic and then organize it in an outline form. Create general topics then fill these in with sub-topics. Create a framework that drives your reader from start to finish, providing informative, niche-centric content they can use throughout your guest blog.

Getting an established blogger to say “yes” to your offer of a guest blog can only enhance your reputation and improve your online business. If you’d like to have access to even more powerful marketing tips, as well as a way to generate conversion-ready Internet marketing prospects each month, click here to learn about my done-for-you system.

 

Should You Pay for Leads to Expand Your Customer List?

The common thinking among many Internet marketers is that you are never supposed to buy email lists because the people on that list don’t know you. After all, you don’t know for sure they are open to what you are selling. They may mark you as spam and get you banned from email services.

All those things are true, in general, but there are certain lists that absolutely are worthwhile to buy. So you shouldn’t dismiss buying leads altogether because there is a right way and wrong way to go about it. You just have to be very careful about how you proceed because there are risks.

Most Lists Contain High-Target Customers

You should only buy leads if there is a high probability that they are going to convert. What you don’t want is a list of people that you essentially are going to be cold-calling — via email — because that’s going to be low-converting.

Obviously, the best leads — and the optimal way to reach people — focus primarily on customers who have interacted with you at some point or another, either through your squeeze page or your sales page or your YouTube videos or on social media or what have you.

Those people have already opted-in, so they have in effect given you an implicit permission to contact them. As a result, they are going to be far more likely to open you email and, more importantly, to act on your call to action.

This is a very important point because if people haven’t opted-in to receive your emails, it can be very dangerous for you.

How Much Should You Pay?

Now, you see a lot of companies out there that will sell you thousands of email addresses for $99 and the like. You may be wondering if these are a good option.

It’s a good idea to proceed with caution. If you have done business with the company in the past or the company has been recommended to you by somebody that you trust, then it may be a good idea to consider buying a list from them and trying them out.

Beware of making large scale purchases from companies that you aren’t familiar with because there are a lot of scammers out there on the Web who would be happy to take your money and sell you a list that is filled with either dead addresses or emails they have scraped from other places that aren’t going to do you a lot of good.

Risk vs Reward

Buying lists can be a big expense, so what you have to consider is the value that you are getting for your money. It can be a financial burden and there also are other risks involved.

For example, you can seriously harm your reputation if you buy the wrong list because when you buy a list and contact people who never heard of you before, they can send it to their spam folder.

Whenever they do this, it sends a notification to the email service. If it happens often enough, it can lower your sender score, which can affect your domain’s ability to send emails through that email service in the future — even if they are legitimate emails to people who have asked you to contact them.

Also, if you are marked as spam often enough, every time you send out an email from your website, it may be automatically diverted to the recipient’s spam folder, so they are never going to see it. And that’s a total waste of time and money.

Don’t Get Banned

If enough people mark your unsolicited emails as spam, you will eventually get banned on some of the biggest email providers, such as Yahoo and Gmail.

If that happens, you are going to have to shut down your website and start over with a new one.

That’s not going to put you out of business, but it will delay your efforts to get your business up and running. Plus there will be the additional expense of buying new domains, setting up new pages, re-establishing your autoresponder, not to mention the opportunity costs associated with being offline.

Monitoring the social media marketing landscape is vital to your success. If you’d like to have access to even more powerful marketing tips, as well as a way to generate conversion-ready Internet marketing prospects each month, click here to learn about my done-for-you system.

5 Ways to Increase Paid Click Through Rates

An effect paid advertising campaign depends on your ability to get people to click on your ad. At the same time, you want to get the right people to click on your ad. You want visitors that are actually interested in what you’ve got to offer.

When pay-per-click (PPC) advertisements aren’t bringing in the sales leads that you expected, you don’t need to scrap your entire campaign. You just need to start tweaking your campaign to improve click through rates (CTR).

Here are 5 ways to increase paid click through rates.

Improve the Headline

The first place to start is with your headline. It’s the first thing that people see and it’s how you get them to click on your ad. This makes the headline the most important part of your PPC ad campaign.

The headline needs to be 25 characters or less. You have limited space. Use it wisely. Keep these tips in mind:

  • Use keyword phrases in your headline
  • Don’t use your business name in the headline
  • Solve a problem or ask a question

Include Keyword in Display URL

The focus keyword of your PPC ad should be used in your display URL. This is the visible URL that appears under your headline. You’re allowed to edit the display URL, even if it doesn’t match the destination URL.

You can include up to 35 characters in the display URL. This will include your domain name, along with space for your keyword. The ad will direct users to the URL that you specify in your

Don’t Include the Price in the Ad

When you include the price of a product or service in your headline or description, people are reminded that they’ll be spending money.

Instead of showing the price, you could display a discount or savings. For example, if you’ve got a product that regularly costs $50 and it’s on sale for $25, you could highlight the 50% off or the $25 discount.

Deliver a Specific Message

Before you go live with an ad, you should review it and ensure it delivers one specific message. Your ad can’t be ambiguous.

You should never try to promote more than one thing at a time. When a person views your ad, they should know exactly what they’re going to find when they click the link.

When you finish writing your ad, read it and ensure its direct and to the point. Don’t fill it with keywords. Write in a way that a person can easily understand.

Use Ad Extensions

Google introduced ad extensions several years ago, and they are available for free. They offer additional ways to entice people to click your ads. This includes site links. Site links allow you to include additional links in your ads.

Your ability to include extensions depend on your Ad Rank. The Ad Rank is determined based on the quality of your ad and your landing page.

In the end, improving your click through rate depends on a quality ad. You need to use a short headline that gets to the point quickly.

The body of the ad provides a line or two to elaborate on the message presented in the headline. You only have a few lines to make an impression and attract the right visitors.

As a final suggestion, you should take a look at what your competition is up to. View ads for relevant keywords and examine their landing pages.

Tweak your PPC campaign using these tips to boost click through rates. If you want more internet marketing suggestions, plus a way to generate conversion-ready prospects each month, click here to learn about my done-for-you system.

5 Tips to Instantly Boost Conversion Rates

A low conversion rate will waste your efforts to drive traffic to your website. If you can get a thousand people to visit a landing page, you’ll only get 10 new leads if your conversion rates are at 1%.

Typically, if you’ve got low conversion rates, there are just a few areas that need to be tweaked. By making a few small adjustments, you can instantly begin improving the percent of people that complete the desired action on your landing page.

Here’s 5 tips for instantly boosting your conversion rates.

Get Rid of the Jargon

You first need to get rid of the jargon on your landing page. People don’t respond to phrases and words that they don’t understand.

When you’re writing sales copy, you want people to understand your message. Keep it simple.

You need to get rid of the fluff. Here’s a few examples of jargon that needs to be eliminated:

  • State-of-the-art
  • High-quality
  • Powerful
  • Ultimate

These fluff words don’t need to be added, if you have a real value to offer your visitors. Instead of stating that you’ve got a “high-quality product”, you might state that you’ve got a “product that will change how you handle…”

Decide How Your Product is Different

You also need to know how your product or offer is different from your competition. You should never state the obvious in your copy. Instead, focus on what sets you apart. Otherwise, you’re focusing on what makes you the same as everyone else.

For example, if you sell tax preparation software, you wouldn’t list “helps you prepare taxes” as one of the benefits of your software. This is a given.

By focusing on the strengths, you can set yourself apart from the rest of your competition.

Address the Most Common Objections

Write a list of reasons why people may be hesitant to make a purchase on your website. Be honest and come up with the most common objections.

For example, people may be hesitant to purchase from an unqualified source. To address this, you need to explain why you’re qualified to offer your product or service.

Another common objection is that your product may not work for every customer. To address this objection, you should include a variety of customer testimonials.

Write the list of objections and then address them, one at a time. Use this list as a checklist that you go over before going live with your landing page.

Keep it Short

Keep it short. This applies to everything on your landing page. The words, sentences, and paragraphs should all be short. This makes your content easier to read.

Most people don’t read every single line in a sales ad or landing page. They skim through it. Break up your content and use shorter paragraphs.

Make it Easy to Complete the Next Step

Another solution for improving conversion rates is to make it easy for your visitors to complete the next step. Whether you’re having them subscribe to your email list or register for a webinar, the form they fill out needs to be short.

Typically, you should only include the required fields in your form. This includes name and email address. You really shouldn’t require more than 3 or 4 fields. Beyond this, conversion rates start to drop.

These are just a few tips for increasing your conversion rates. You should also try using A/B split testing to try different headlines and calls to action.

Along with these tips, you can gain even more internet marketing suggestions, and a way to generate more sales leads, by clicking here to learn about my done-for-you system.

5 Ways to Increase Paid Click Through Rates

An effect paid advertising campaign depends on your ability to get people to click on your ad. At the same time, you want to get the right people to click on your ad. You want visitors that are actually interested in what you’ve got to offer.

When pay-per-click (PPC) advertisements aren’t bringing in the sales leads that you expected, you don’t need to scrap your entire campaign. You just need to start tweaking your campaign to improve click through rates (CTR).

Here are 5 ways to increase paid click through rates.

Improve the Headline

The first place to start is with your headline. It’s the first thing that people see and it’s how you get them to click on your ad. This makes the headline the most important part of your PPC ad campaign.

The headline needs to be 25 characters or less. You have limited space. Use it wisely. Keep these tips in mind:

  • Use keyword phrases in your headline
  • Don’t use your business name in the headline
  • Solve a problem or ask a question

Include Keyword in Display URL

The focus keyword of your PPC ad should be used in your display URL. This is the visible URL that appears under your headline. You’re allowed to edit the display URL, even if it doesn’t match the destination URL.

You can include up to 35 characters in the display URL. This will include your domain name, along with space for your keyword. The ad will direct users to the URL that you specify in your

Don’t Include the Price in the Ad

When you include the price of a product or service in your headline or description, people are reminded that they’ll be spending money.

Instead of showing the price, you could display a discount or savings. For example, if you’ve got a product that regularly costs $50 and it’s on sale for $25, you could highlight the 50% off or the $25 discount.

Deliver a Specific Message

Before you go live with an ad, you should review it and ensure it delivers one specific message. Your ad can’t be ambiguous.

You should never try to promote more than one thing at a time. When a person views your ad, they should know exactly what they’re going to find when they click the link.

When you finish writing your ad, read it and ensure its direct and to the point. Don’t fill it with keywords. Write in a way that a person can easily understand.

Use Ad Extensions

Google introduced ad extensions several years ago, and they are available for free. They offer additional ways to entice people to click your ads. This includes site links. Site links allow you to include additional links in your ads.

Your ability to include extensions depend on your Ad Rank. The Ad Rank is determined based on the quality of your ad and your landing page.

In the end, improving your click through rate depends on a quality ad. You need to use a short headline that gets to the point quickly.

The body of the ad provides a line or two to elaborate on the message presented in the headline. You only have a few lines to make an impression and attract the right visitors.

As a final suggestion, you should take a look at what your competition is up to. View ads for relevant keywords and examine their landing pages.

Tweak your PPC campaign using these tips to boost click through rates. If you want more internet marketing suggestions, plus a way to generate conversion-ready prospects each month, click here to learn about my done-for-you system.

How to Get Multiple Streams of Income from your Subscriber List

If you have spent time, money and effort developing a list of devoted subscribers, you deserve to be compensated for all that hard work. One way to profit from your list is to sell it to other online marketers by becoming a solo ad provider.

Size Matters

The two most important things to consider when offering to sell solo ads is the size of your list and the conversion rate.

For example, if you sell a solo ad list of 1,000 subscribers and your conversion rate is 2%, the buyer is going to make 20 sales from that solo ad purchase. But if you sell them a list with10,000 subscribers and your conversion rate is only 1%, you are going to make 100 sales.

Similarly, if your product niche is weight loss and your solo ad customers are into horseracing, they aren’t going to make as many sales as they would if they were to buy a solo ad from somebody whose subscribers are into health and fitness.

Make It Worth Their While

Before you sell any solo ad, make sure your list is large enough so that your buyers are going to achieve maximum exposure for their investment and that your subscribers are already highly targeted toward being predisposed to purchase products within you niche.

As a solo ad seller, it’s best to be upfront about what you are selling.

Remember: The solo ad market is still pretty young, so there is a lot of room for negotiation. For example, you can even ask for a guarantee that you will make back what you are investing from their list. The worst thing they can say is no.

Identifying Prospective Buyers

Finding the best people to work with for selling solo ads or for ad swaps depends on two major factors:

  • How comfortable you are working with them
  • How much potential traffic you can bring them and — in the case of ad swaps — they can bring you.

Most of the solo ad customers you get are going to come from referrals from other solo ad providers. That’s why it is so important to constantly be networking with other affiliate product marketers: You always want to keep these doorways of communication open.

You aren’t really competing directly for the same pool of customers … unlike most brick and mortar businesses … so there really is no reason not to maintain friendly and cooperative relations with others.

Enhancing Your Reputation

When people buy solo ads from you — especially if they don’t know you — they probably are only going to buy small lists from your first to see how they work out.

That’s fine. That gives you an opportunity to prove yourself to your solo ad customer. Once you do, you can make ever increasing sales to them.

Sell Your Services

Be prepared to answer your customers’ questions. Be prepared to answer such questions as:

  • How big is your list?
  • Where do you get most of your traffic? Ad swaps? Organic search rankings?
  • How many clicks do you send on average per mailing?
  • Where do the clicks come from? Social media?
  • Do you have sub specialties or segments?
  • How fresh are the leads? How many new leads do you bring on in a regular basis?
  • What is the cost?
  • Feedback: Can you provide testimonials from other partners done solo ads for?

You also want to encourage your buyers to subscribe to your list so they can see the types of things you are sending out.

Building your list then selling it as solo ads is a great secondary income to your passive affiliate marketing streams and one you can’t afford to ignore.

Finding new ways to profit from your online marketing efforts is vital to your success. If you’d like to have access to even more powerful marketing tips, as well as a way to generate conversion-ready Internet marketing prospects each month, click here to learn about my done-for-you system

Methods for Increasing the Legitimacy of Your Site

Would you buy something from a website that you’ve never heard of? Probably not. So, you should not expect people to buy stuff from your site without proving the authenticity of your business.

You need to include some basic information on your site. Not only is this important for gaining the trust of your visitors, it could also have an impact on your SEO.

Google and other search engines hire quality assurance testers. These individuals visit the websites that appear in search results for specific queries. They then rate the relevance of the web page to the search query. Along with the relevance, they rate the authority of the site.

By paying attention to the criteria that these testers use, you can ensure that your website appears authentic and legitimate.

Include Contact Information

The main detail that people are looking for, in order to judge the authenticity of your site, is your contact information. If they struggle to find your contact details, they’ll assume you have something to hide.

Make sure that your email address and phone number are easily found from any page on your site. The easiest way to do this is to add your contact information in the footer of your site.

If this isn’t an option, you could add your contact in details in a contact page—as long as your contact page appears on your main menu.

Providing an Address on Your Website

It’s up to you whether or not you want to add an address on your website. In this modern world, there is less of a need to include your address, unless your business has a physical address. But, if you’re operating out of your home, then you can avoid listing your home address.

Though, you should keep in mind that this can limit the authenticity of your site. An alternative is to purchase a PO box at your local post office.

Don’t Overwhelm Your Visitors with Advertisements

The next tip is to avoid using too many advertisements. This is another area that testers examine when they review a website. They’re looking at the placement of advertisements in the top-third of the web page.

The top-third of the web page refers to the viewable area on a standard desktop or laptop before scrolling down. You should only have one advertisement visible in this area. So, either include a banner ad above your header or an advertisement in your sidebar—but not both.

You can include your additional advertisements further down the page. The main takeaway is to avoid placing more than one advertisement near the top of your web page.

Take Care of Broken Links

You should regularly check for broken links. This is especially important if your site has a lot of pages. If you often delete pages, move pages, or make other major changes to your site, then check for broken links. If a user constantly receives a 404 error while browsing your site, they’ll likely leave.

Proofread Your Content

As a final tip, you should proofread your content. Obvious spelling and grammar mistakes should not be found on a legitimate landing page. A reader can overlook an occasional error, but if they notice mistakes in every paragraph, it’ll be hard to make it through your content.

If your website does not meet specific criteria, you may not be getting as much traffic or income as you could. Use these tips to increase the legitimacy of your site. Show visitors that you have an authentic business and that they can trust your site.

Along with these tips, if you want access to even more powerful marketing tips and a way to generate conversion-ready internet marketing prospects every month, then click here to learn about my done-for-you system.

How to Increase Conversions with Discounts and Promotions

If you aren’t able to generate conversions from your landing pages, there are some simple ways to turn things around. After evaluating your pages, if you can’t find a solution, then consider offering discounts and special promotions.

Consumers Expect Deals and Special Offers

We’re living in a world where consumers expect to receive deals and special offers everywhere that they go. One study found that about 50 percent of consumers will not make a purchase online if they don’t get a discount.

Immediately cutting off half of your market base isn’t an effective way to run a marketing plan. Luckily, adding special offers isn’t a difficult process.

There are many types of deals and promotions that you could use. The majority of these steps requires very little work and are easy to implement. This includes:

  • Free shipping
  • Discount codes
  • Free gifts with purchase
  • Pop-up exit offers
  • Exclusive content

Using these simple promotions, you can quickly see an uptick in conversion rates. If you can drop your bounce rate by 2% and increase your conversion rates by 2%, you’ll increase sales by 10%. Those are numbers that any entrepreneur can enjoy.

Free Shipping

Free shipping is one of the most common deals available on websites. You should decide whether you want to offer free shipping on everything or free shipping on orders over a set value. For example, you could offer free shipping when a customer spends more than $50.

Another option is to offer free shipping on all items. When you offer free shipping on everything, you can factor a portion of the shipping costs into the price of your products.

The only problem with free shipping is that it doesn’t apply to digital products. So, if you’re involved in digital sales, you’ll need to explore the other options.

Discount Codes

Discount codes are also effective for boosting sales. You can pass these codes out through social media or other marketing campaigns. As with free shipping, you don’t need to spend anything to include this deal.

Though, you’ll need a payment gateway that accepts discount codes. If your current gateway doesn’t support coupons or discount codes, you should look for a different gateway.

Free Gifts with Purchase

Free gifts could include just about anything. You could include tangible items or digital goods. Free gifts are easy to promote. You let your visitors know that if they act now, they can ensure they receive their free gifts before this special promotion ends.

Exclusive Content

Exclusive content applies to any media that you can give your customers that are not readily available elsewhere. Examples include eBooks, video content, member-only web pages, downloadable media, and any other digital goods.

There are numerous plug-ins available for providing download codes to digital content. This keeps people from sharing the download link with others.

Pop-Up Exit Offers

The final method is to include a pop-up exit offer. These simple pop-ups are used to try and get visitors that are about to leave your site. The pop-up is triggered when they attempt to close the tab in their web browser. This gives you one last chance to get their sale by offering a special offer or discount.

You can incorporate as many different discounts and promotions as you’d like. Though, you should probably keep it simple. Choose one or two discounts per marketing campaign. You don’t want to have to focus on too many different metrics and variables at the same time.

Increase your conversion rates by offering discounts and promotions. If you want even more powerful marketing tips, along with a way to get conversion-ready internet marketing prospects every month. Click here to learn more about my done-for-you system.

Exploring The Most Cost Effective Online Marketing Channels

What are the best online marketing channels? There isn’t a straightforward answer to this question. Every business is different. But, there are certain channels that tend to be more cost-effective and provide higher conversion rates.

If you are looking for a way to stretch your online marketing budget, then explore the most cost effective online marketing channels.

Here’s a quick overview of the online marketing channels that’ll be covered:

  • Email marketing
  • Pay-per-click advertising
  • Social media advertising
  • Blogging

Email Marketing

For some reason, many entrepreneurs believe that email marketing is outdated or ineffective. This is simply not true. Email marketing remains the most cost-effective way to increase conversion rates and boost sales.

Compared to all other online marketing channels, email marketing offers the lowest cost per lead. While social media platforms, such as Facebook and Twitter, have millions of users, everyone has an email address.

As long as you’re smart about your email marketing strategy, you will get positive results.

Make sure that your emails encourage your subscribers to take action. This could include visiting your website or purchasing a product or service. You should also create a sense of urgency in your emails.

Also, don’t ever purchase an email list. You should always build your own list using opt-in forms and other methods.

PPC Advertising

Pay-per-click (PPC) advertising is another marketing channel that is thought of as being past its prime. Again, this isn’t true. PPC is affordable and effective. You just need to optimize your PPC campaign.

Before you put together your PPC campaign, you need to perform thorough keyword research. The key to an effective PPC campaign is choosing the right keywords. Use the Google AdWords Keyword Planner to research keywords and find phrases with low competition and medium search volume.

Along with keyword research, you need to have a title and description that grabs attention. You have limited space available. Your title and description used in your PPC advertisement shouldn’t be vague. It should be clear and direct.

By having a clear message in your PPC ad, you’ll naturally notice higher conversion rates. Focus on a specific demographic and speak directly to the customer.

Social Media Advertising

While email marketing and PPC advertising have been around since the beginning of online marketing, social media marketing is relatively new by comparison. There are two methods of using social media as a part of your online marketing strategy – regular activity and advertising.

First, you should be active on social media. Create a schedule for sending out new posts or tweets. This helps you build your subscriber or follower base.

Along with regular activity, you should include social media advertising in your marketing strategy. This could include Facebook Ads, promoted Tweets on Twitter, and advertisements on LinkedIn.

As with PPC advertising, you’ll need to optimize these advertisements to increase conversion rates. Again, use Google AdWords Keyword Planner Tool to find the most effective keywords. Focus on a niche category.

Blogging

Here’s one more online marketing channel to include in your overall strategy – blogging. Blogging is extremely cost effective. You likely already have a website. You just need to start adding regular blog posts.

Blog posts can be shared on social media, linked to from advertisements, and are incredibly beneficial from an SEO standpoint. Blog about topics relevant to your products or services.

You should also create a schedule for your blog posts. With a regular schedule, visitors will know when to come back for more posts. This increases repeat traffic and allows you to develop a loyal group of followers while also establishing yourself as a voice of authority in your niche market.

As you start developing and refining your online marketing strategy, consider using the marketing channels described above. Along with these tips, don’t forget to check out my simple lead generation system. Click here to learn more about my done-for-you system.

5 Ways to Find Content to Share on Social Media

If you want to succeed with internet marketing, you need to make the most of the social media landscape. This means attracting more followers with the help of shared content.

Curated content, or found content, should comprise the majority of your social media posts. The profiles that only put out promotional posts never gain traction.

At the same time, you should try to post at least once per day, during the weekdays. This means that you need at least 5 posts per week. It can be hard to find enough relevant content to keep up this schedule, especially if you choose to post several times per day.

But, there are ways to find content and simplify this process.

#1 Search for Content on Twitter

The first place to look for content is Twitter. Simply scrolling through your Twitter feed and seeing what people have shared recently could give you a few ideas. You might find at least one article that you could share with your followers.

When you do find an article worth sharing, visit the actual article and retweet the initial tweet. Then, share the article with your other social media profiles, such as Facebook or Instagram.

#2 Personalize Your News Feed

The next solution for finding content is to personalize your news feed. Google and other news aggregators make it easy to add categories for specific terms. You can include a category for your niche market.

For example, if you’re involved in internet marketing, you can add an “internet marketing” category in your news feed. The news aggregator should then grab the latest news headlines related to internet marketing each day.

#3 Search a Sub-Reddit for Content

Reddit is a great source of content. There is a subreddit for everything. Find the subreddit related to your niche and scroll through the latest entries.

#4 Check Facebook for Content

Of course, Facebook is also a good place to look for content. It’s the most used social media network, with over a billion users.

Look for unconventional sources of news and content. Don’t rely on the businesses and brands that you follow. There’s a good chance that some of your followers will follow these same accounts. You don’t want to just repeat the same content to the same people.

You can use the search feature on Facebook to browse niche categories. If possible, look for content hosted on a website, instead of an individual Facebook post. Then, visit the link and share the article from the original source.

#5 Use Buzzsumo to Search for Trending Topics

The final solution for finding content is to use Buzzsumo. You can test it out for free, but it requires a monthly fee after 14 days. Though, you’ll have quick access to the most shared content related to any topic.

All you need to do is enter a keyword or topic in the search bar. Buzzsumo will present you with a list of search results. They are listed in order of total shares. But, you can adjust the search criteria to fit your needs. You can limit the results to posts within the past day, past month, or longer.

The bottom line is that you need content to share with your followers. You can’t just rely on your own content unless you have the time or money to generate new content on a daily basis. Use these solutions to quickly find content and stick to your social media posting schedule.

Make social media a priority, if you want to grow your sales potential. For even more marketing tips to help you succeed, along with a proven system for generating conversion-ready traffic each month, click here to learn about my done-for-you system.